Quis custodiet ipsos custodes?
Or more to the point, who analyses the analysts? In this case it is the Institute of Industry Analyst Relations (IIAR).
In a marketing world that is dominated by PR, the creation of a dedicated body to promote AR best practice and stand as a forum on issues has been warmly welcomed [...]
Filed under: Analyst Firms, AnalystOfTheYear, IIAR | Tagged: Analyst Firms, AnalystOfTheYear, IIAR | 10 Comments »